Web Design & Redesign · Reno & Sparks

Reno Web Design Built Around Your Customers

Give customers a clear reason to choose you and an easy way to take the next step. I plan, write, design, and build websites for Reno, Sparks, and Northern Nevada businesses, connecting the customer experience with search foundations and the way your business actually operates.

Start with the decision your customer needs to make.

A website for a pallet buyer, a moving customer, and a prospective patient should not ask people to follow the same path.

A good fit: You need a new business website, a clearer way to explain several services, or a redesign that improves how customers find information and contact you. If the existing site only needs a few corrections, I can scope those improvements instead.

For a quote-driven businessExplain capabilities, specifications, coverage, and timing. Ask for enough information to evaluate the request without turning the form into an obstacle.
For a local service businessMake services, location details, reviews, and the next step easy to find on a phone. Explain who can be helped before asking for an inquiry.
For a complex service or productHelp visitors compare options, understand requirements, and find the right resource. Organize the information around their questions rather than internal departments.

My work begins with customer questions, existing content, and available search and usage data. Then I decide which pages, content, and interactions the site needs. My background in design, web strategy, and implementation spans more than two decades.

Working on a church or ministry website? My church website design service focuses on first-time visitors, ministry content, local discovery, and ongoing care for church teams in Nevada and nationwide.

How those decisions show up in real work.

A closer look at the decisions behind recent redesigns and my earlier website work.

Sierra Pallet: a more useful inquiry

A Reno pallet supplier’s website redesign, launched October 13, 2026.

Commercial buyers need to explain what they need before the team can assess a quote. I built the redesign around product and service information and a quote-first contact experience, while preserving the established page paths.

The final form asks for company and contact details and a description of the request, with prompts for pallet type, quantity, timing, and delivery location. Buyers can start a conversation even if they do not yet know every specification.

The design lesson: a conversion is more useful when the form reflects the actual buying process.

Explore the Sierra Pallet before-and-after case study, including mobile performance results and verified inquiry delivery.

Humboldt: match the website to the service area

A WordPress redesign connecting moving services, regional teams, and estimate requests.

The WordPress redesign brings together moving services, location information, storage, and planning guides. I reviewed established search landing pages, retained useful paths, and gave deliberately retired URLs relevant redirects.

The Reno/Sparks content distinguishes interstate and international moving from moves entirely within Nevada. Location pages also need to distinguish offices, service areas, and the team responsible for each inquiry. These operational differences shape navigation and copy.

The design lesson: accurate service boundaries help customers find the appropriate team and avoid unsuitable inquiries.

Explore the Humboldt Moving & Storage case study.

PC-Doctor: connect product information and purchasing

Prior in-house experience, through June 2026.

As the sole owner of the PC-Doctor corporate and Service Center websites, I handled design, content, images, management, SEO, and technical implementation. The work connected a broad product portfolio with paths for different audiences and an ecommerce experience.

Read the Service Center ecommerce case study or explore the PC-Doctor corporate website work.

These examples represent my prior in-house role, rather than consulting client engagements.

What clients say about working together.

“Chris came to my office and did a tour of my facility and we talked about the things I wanted and I didn't want and he recommended things I definitely should have and the website launched beautifully […] and I'm very happy with his work”

Dave Schnabel · Sierra Pallet
Google review (excerpt) ·

“Chris is professional, thorough, and very efficient. Humboldt is very happy to have him in our corner! We highly recommend him!”

John Gierek · Humboldt Moving & Storage
Google review ·

What the website project covers.

From page planning to launch, I handle the design and implementation. Your proposal names the pages, content, features, and deliverables included in the price.

Page structure and contentYou receive a page plan and navigation structure, plus copy for the pages in scope: service explanations, customer questions, calls to action, and project proof. You confirm business facts and approve the content.
Design and developmentYou receive a working website with layouts for desktop and mobile, built on the chosen platform. Checks cover navigation, readable text, keyboard access, focus states, and form labels.
Search continuityFor a redesign, I review important existing URLs and prepare redirects where pages move. Deliverables include page titles and descriptions, canonical settings, internal links, a sitemap, and launch indexing checks.
Forms and integrationsYou receive the contact or quote forms and integrations named in your proposal. I configure fields and confirmations, check error handling, and verify that submitted inquiries reach the intended destination.
Performance and measurementI optimize images and loading behavior, check key pages, and configure the analytics in scope. Inquiry tracking distinguishes successful submissions from preliminary clicks, with a launch baseline for comparison.
Launch and handoffYou receive the launched website, account and editing information appropriate to its platform, and a record of launch checks. The handoff identifies who handles updates, backups, and support afterward.

A rebuild is a decision, not the default.

The first review should determine whether the current website can support the changes you need.

Keep what works. Replace what limits you.

Evidence determines the scope.

In a Northern Nevada healthcare engagement, I recommended improving the existing website rather than replacing it. The immediate priorities were old search destinations, patient pathways, and inquiry measurement. A new visual design would not, on its own, resolve those issues.

A focused improvement may suit a site with sound technology and a few weak pages. A redesign becomes more useful when the structure, editing process, mobile experience, or integrations keep preventing necessary changes.

If you are weighing the options, read seven signs your website may be costing you customers.

Build local relevance into the content.

Reno and Sparks are my primary market. I also work with Carson City, Lake Tahoe, Northern Nevada, and nationwide clients.

Local relevance comes from accurate services, locations, work examples, and customer information. A Sparks commercial buyer may need delivery details; a Reno homeowner may need to know whether a service reaches their address. The page should answer that question clearly.

The website project includes its agreed search foundation. Ongoing Google Business Profile work, reviews, local listings, and search analysis are scoped separately where needed. See what local SEO for Reno businesses involves.

Know what affects the price, what I need from you, and what happens after launch.

You provide your services and service areas, brand assets and usable photos, account access, and feedback at agreed review points. I handle the writing and implementation in scope; you confirm accuracy and permissions. Start with the website planning checklist to gather your services, content, account access, and launch requirements. It helps separate essentials from later improvements before you compare proposals.

Need a simple new site for a Reno or Sparks service business? The $1,500 one-page website package has a fixed scope and price, with no CMS. This broader web design service covers projects that need more pages, a redesign, an editing system, or more involved functionality.

You will receive a scope and investment based on the work required. Learn what affects a website redesign budget. Content readiness, integrations, migration complexity, and your review schedule determine the timeline. Hosting, paid software, ongoing SEO, and post-launch maintenance are identified separately from the build. For ongoing care or a smaller initial project, compare the ways we can work together.

Questions about Reno web design and website redesign

Straightforward answers for Reno businesses considering a new website, strategic redesign, focused improvement, or ongoing digital support.

Reno Web Design Consultation

Let’s build a website that reflects the business you have become.

The initial consultation is free. We will discuss your current website, business goals, local visibility, customer experience, and the strongest next step before defining scope.